What We Do

What We Do

Coaching Services


Enhance Your Sales Skills with Individual and Group Coaching


If you find yourself in a sales position but lack enthusiasm for sales, our coaching can help. Our course focuses on making the sales process more comfortable for all parties involved. You will learn to craft an authentic and emotionally compelling sales message while mastering the art of smoothly transitioning into closing a deal. Explore effective closing strategies and a simple formula to gracefully handle objections and rejections.


Our experienced coaches provide practical guidance on building rapport with clients, understanding their needs, and tailoring your sales approach accordingly. You'll gain confidence in your abilities, improve your negotiation skills, and learn to overcome common sales challenges with ease. With our coaching, you can elevate your sales performance and achieve sustainable success in your role.


Whether you're a beginner looking to refine your approach or a seasoned sales professional aiming to enhance your strategies, our coaching services offer valuable insights and practical techniques to elevate your sales game.

Speaking & Workshops


Take your team to new heights with engaging, interactive workshops and inspiring keynote presentations led by Carl Swanson, a highly sought-after speaker and the forthcoming author of “High Altitude Selling” and “Buy Me!”. Carl’s passion lies in revolutionizing the sales paradigm by delivering actionable insights and transformative strategies that make a real difference in today’s competitive market.


Through dynamic, tailored workshops, Carl blends real-world experience with innovative approaches to empower your team with the tools, techniques, and mindset they need to thrive. His sessions aren’t just informative—they’re captivating, interactive experiences designed to energize your team, challenge their thinking, and elevate their sales game.


Carl’s unique ability to connect with audiences leaves a lasting impression, driving meaningful change for individuals and organizations alike. Whether you’re looking for a keynote presentation to inspire your next event or an immersive workshop to sharpen your team’s skills, Carl delivers high-impact, results-driven solutions every time.


Let’s work together to unlock your team’s full potential.

E.P.I.C. ModelTM for Transformational Growth


Make transformational changes in your life NOW!  With this revolutionary system you will be able to make those deliberate changes that you know will take you to the next level.


  • EPIC leadership
  • EPIC Networking Marketing Teams
  • EPIC Wellness
  • EPIC Sales Success


The Sales of Marketing

E.P.I.C. Active Marketing TM


Most Marketing programs focus on passive tools and strategies, The E.P.I.C approach to Active Marketing is a fusion of traditional marketing ideas and modern sales techniques that leads to more bottom line growth for your business.


  • Events
  • People to People
  • Invitation
  • Community


America's Phoenix Project 


At America’s Phoenix Project, we’re dedicated to transforming lives and empowering individuals and teams to create a future where their dreams become reality. Our mission is simple yet profound: to help you achieve lasting transformation by focusing on the areas that matter most.


Our work centers around three fundamental pillars:

  • Health & Wellness
  • Mental, Emotional & Spiritual Growth
  • Financial & Career Empowerment


If you’re ready to embark on a journey of true transformation, the time is now.


Through personalized coaching, interactive workshops, and valuable resources, America’s Phoenix Project provides the guidance and tools you need to unlock your full potential. Together, we’ll help you overcome obstacles, embrace positive change, and achieve holistic well-being.


Our experienced team is here to support you every step of the way, empowering you to reshape your story and step into a life of purpose, fulfillment, and success. Make the decision to invest in yourself—let’s build a brighter, stronger future together with America’s Phoenix Project.